ElevenThirtySix worked The Possibility Project to more effectively communicate its work and impact on the lives of NYC teens in ways that will increase the organization’s reach and long-term sustainability.
Our team conducted a series of internal and external stakeholder interviews, resulting in an updated brand architecture and public engagement recommendations for TPP to implement in the organization’s future communications and activities. We also refreshed TPP’s Twitter, Instagram, and Facebook pages, significantly increasing engagement and offering a more consistent visual identity that features the voices and experiences of the TPP community. We also trained the organization’s new social media manager on best practices and effective content creation to support her success in her new role.
Finally, we redesigned and relaunched The Possibility Project website, improving the user experience and centering the faces, voices, and theatrical productions to help visitors better understand and experience the organization online.
Lear more about The Possibility Project here.